UYEND (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website uyend.com and utilize our services. Please read this Privacy Policy carefully. By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy.

1. Information We Collect

We collect various types of information to provide and improve our services to you. This includes:

1.1. Personal Information

Information You Provide Directly:

  • Account Information: When you create an account, we may collect your name, email address, mailing address, phone number, and password.
  • Payment Information: We collect payment details such as credit card information and billing addresses to process transactions.
  • Order Information: Details about the products you purchase, including sizing and preferences.
  • Customer Support: Information you provide when you contact us for support, including the content of your communications.

Information from Third Parties:

  • We may receive information about you from third-party services such as payment processors and social media platforms when you choose to link your accounts or use related services.

1.2. Non-Personal Information

Automatically Collected Information:

  • Usage Data: We collect information on how you access and use our website, including your IP address, browser type, pages visited, time spent on pages, and referring URLs.
  • Device Information: Information about the device you use to access our services, such as hardware model, operating system, and device identifiers.
  • Cookies and Similar Technologies: We use cookies, web beacons, and other tracking technologies to collect information about your interactions with our website.

2. How We Use Your Information

We use the collected information for various purposes, including:

2.1. Providing and Improving Services

  • Order Processing: To process and fulfill your orders, including payment processing, shipping, and delivery.
  • Account Management: To create and manage your account, including authentication and security.
  • Customer Support: To respond to your inquiries, provide support, and improve customer service.
  • Personalization: To tailor content, recommendations, and advertisements to your interests and preferences.
  • Analytics: To analyze usage patterns and improve our website functionality and user experience.

2.2. Marketing and Communications

  • Promotional Materials: To send you newsletters, marketing communications, and promotional offers that may be of interest to you.
  • Notifications: To inform you about changes to our services, policies, and terms.

2.3. Legal and Security

  • Compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.
  • Protection: To detect, prevent, and address fraud, security breaches, and other harmful activities.

3. Disclosure of Your Information

We may share your information with third parties in the following circumstances:

3.1. Service Providers

We may share your information with third-party vendors and service providers who perform services on our behalf, such as:

  • Payment Processors
  • Shipping and Logistics Partners
  • Email and Marketing Service Providers
  • Analytics and Advertising Partners
  • Customer Support Services

These parties are obligated to protect your information and may only use it for the purposes we specify.

3.2. Legal Obligations and Protection

We may disclose your information if required to do so by law or in good faith belief that such action is necessary to:

  • Comply with legal obligations or requests
  • Protect and defend our rights and property
  • Prevent or investigate possible wrongdoing
  • Protect the personal safety of users or the public

3.3. Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of the transaction. We will notify you via email and/or prominent notice on our website of any such change in ownership or use of your personal information.

3.4. Consent

We may share your information with third parties when we have your explicit consent to do so.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and use personal information about you, including to serve interest-based advertising. This includes:

4.1. Types of Cookies Used

  • Essential Cookies: Necessary for the website to function properly.
  • Performance Cookies: Collect information about how you use our website to improve performance.
  • Functional Cookies: Allow the website to remember choices you make and provide enhanced features.
  • Targeting Cookies: Used to deliver advertisements relevant to you and your interests.

4.2. Managing Cookies

You can control and manage cookies through your browser settings. Please note that disabling cookies may affect the functionality and features of our website.

5. Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, alteration, and disclosure. These measures include:

  • Encryption: Using SSL technology to encrypt sensitive information during transmission.
  • Access Controls: Restricting access to personal information to authorized personnel only.
  • Security Assessments: Regularly reviewing and updating our security practices.

Despite our efforts, no security measures are completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. The retention period may vary depending on the type of data and the purposes for which we collected it.

7. Your Rights and Choices

Depending on your location and applicable laws, you may have certain rights regarding your personal information, including:

7.1. Access and Update

  • Access: You can request access to the personal information we hold about you.
  • Update: You can correct or update your personal information through your account settings or by contacting us.

7.2. Deletion

  • Erase: You may request that we delete your personal information. Please note that we may retain certain information as required by law or for legitimate business purposes.

7.3. Opt-Out

  • Marketing Communications: You can opt-out of receiving promotional emails by following the unsubscribe instructions provided in those emails or by contacting us directly.
  • Cookies: You can adjust your browser settings to refuse cookies or to alert you when cookies are being used.

7.4. Data Portability

  • Transfer: You may have the right to request a copy of your personal information in a structured, commonly used, and machine-readable format.

7.5. Complaints

  • Regulatory Authorities: You have the right to lodge a complaint with a data protection authority if you believe that your privacy rights have been violated.

To exercise any of these rights, please contact us at [email protected].

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have data protection laws that are different from those of your country. We take appropriate measures to ensure that your personal information remains protected in accordance with this Privacy Policy.

9. Children’s Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly. If you believe that we might have information from or about a child under 16, please contact us at [email protected].

10. Third-Party Links

Our website may contain links to third-party websites or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. We encourage you to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

UYEND
Address: Room 201, No. 38, East Lane, Huangtang East Road, Shengang Village, Zhucun Street, Zengcheng District, Guangzhou City
Email: [email protected]